Debra in SD Union Tribune

Debra Lee Baldwin

In an article titled “Succulent Satisfaction,” Debra shares her perspective on the current popularity of succulents and their important role in drought-stricken California. The entire article can be found by clicking this link, and ran in the print edition of the UT on Sunday, September 20th.

Succulent Muertos Now Available!

Succulent Muertos

“I love the culture of Latin America, especially Dia de los Muertos—a celebration of loved ones who have passed away and who, one day a year, return to be honored and fondly remembered. Depictions of los muertos show them delighted, and are a charming, highly collectible folk art. Now available in the Shop!-Debra Lee Baldwin


Debra talks Succulents on KPBS and NPR

Debra’s recent appearance on KPBS has been making the rounds on both television and the Internet. Succulents are more popular than ever and San Diego is taking the lead in championing their success. If you are familiar with succulents, just getting into them or are here for something else, this information is pertinent to us all.


Watch the following, original video to learn more or click here to read the entire article!


Remember to check out Debra’s YouTube channel by clicking here. It’s filled with tons of great succulent content!


Do you love succulents but don’t know where to start? This site, as well as my three books, are dedicated to helping you grow and enjoy a wide variety of “plants that drink responsibly” in landscapes, gardens, containers and design projects. Most succulents, being native to low-rainfall regions, survive dry spells by living off water stored in fleshy leaves and stems. Although cacti and agaves (which are from the Americas) have numerous devotees, smooth-leaved succulents (mainly from South Africa, the Canary Islands and Madagascar) are by far the most popular. In my own garden, I grow dozens of different kinds of succulents and other low-water ornamental plants. Some (especially cacti) even are no-water because they get by on rainfall alone.

Which of my books is best for you?

Designing With Succulents H250px

Succulent Container Gardens H250px

Succulents Simplified

“The growing interest in succulents on the part of the gardening public can be attributed primarily to one person: Debra Lee Baldwin.”

– Australian nurseryman and author Attila Kaptitany, in his address to the biennial convention of the Cactus & Succulent Society of America.


Raise Your Succulent IQ

My newsletter is the best way to keep up to date with all things succulent.
Events, news, giveaways, featured designers and much more!

Your First and Last Name

Your Email

Your City or Region


Upcoming Events

I often give presentations on the topic of Designing with Succulents, each tailored to my audience. Click on the photo to learn more!

Aeoniums 675x450

Why succulents? Click the categories to Find Out!


  • Waterwise
  • Simple
  • Attractive
  • Pleasing
WATERWISE: The current drought in the state of California is at nothing short of an emergency level. Most succulents have very low water needs– some needing no water at all. An additional benefit, especially considering just how dry the general landscape of arid regions in California have become, many succulents are fire-resistant and fire-retardant. Most succulents have very low water needs, and some need no water at all. An additional benefit, in light of how arid much of California has become, is that many succulents are fire-resistant and fire-retardant.

SIMPLE: Succulents are simple to cultivate, propagate, acquire, and maintain. One of my favorite concepts in working with succulents is that of benign neglect— often times the best strategy to keep your succulents looking beautiful is to remember to forget about tending to them. Overwatering is one of the easiest ways to prematurely end the life of your succulents!
ATTRACTIVE: The leaves and stems of succulents come in colors from the entire spectrum of the color wheel. They range in size from ground covers to trees and many have beautiful, geometric shapes. These attributes allow both garden enthusiasts and landscape design professionals to create dynamic, compelling and attractive arrangements in all shapes and sizes.
PLEASING: Unlike typical woody landscape plants, succulents are attractive year-round and produce flowers that last a great deal of time. Whether you have an acre lot in the Southwestern United States or a tiny, 2nd story apartment in New York City, there is both a cultivar and a design application that will work for you. From massive plants like the seven- foot tall agave americana planted oh-so-firmly in my home garden to a haworthia fasciata nestled in a votive candle holder on a windowsill, there is a succulent for everyone!
My goal is to share the beauty of waterwise, easy-care succulents in gardens, containers and landscapes via blog posts, newsletters, public speaking and workshops, photos, videos, merchandise, and social media. I am happy to help champion the growing love of succulents.
Debra Lee Baldwin- Garden Photojournalist